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Natural Oils And Botanicals – The Best Of The Best

Natural oils and botanical ingredients are in almost all our favorite products these days, from face wash to shampoo. But what do these oils do? Which botanicals should you choose and why? More importantly, what can you tell your clients about these ingredients? When planning your retail stock, what products can you stand behind as effective and worth the cost?

Here is a rundown of some of the best ingredients and the products that contain these ingredients. All the products listed are from our reputable manufacturers and are products that we can easily recommend.

Lavender oil

More than just a pleasant and relaxing fragrance, Lavender has restorative properties, and is a gentle anti-bacterial and anti-fungal. This oil also works as an antioxidant, refreshing the skin from everyday pollutants. Antioxidants contained in Lavender “prevent and counteract the irritating effects of pollutants on the skin,” explains Claude Saliou, Ph.D., director of research and development for Johnson & Johnson, as quoted in Everyday Health magazine. “Plus, studies have shown that elevated stress results in rough skin, so lavender can improve skin by acting as a mentally calming agent.”

Recommend your clients prepare for their wax treatment by using  Mancine Hot Salt Scrub-lavender witchhazelMancine Hot Salt Body Scrub in Lavender and Witch Hazel ($14.95) followed with the matching Body Lotion. ($7.95, 250 ml)

Your client’s skin will now be in great shape for waxing. The very popular Lycojet Lavender Hard Wax ($34.95, 2.2lbs) or Harley Lavender Hard Wax ($29.95, 2.4lbs) and finish with Lycon Perfect Finish ($17.95) will ensure that your client has a pleasant experience with satisfying results!

Tea tree oil

When bacteria get trapped under the skin, inside a pore, the skin’s defense system kicks in. Encircling the bacteria, white blood cells fight the bacteria at a cellular level. Localized inflammation is the first reaction to the war. As they kill off the bacteria, the dead cells collect inside the pore, resulting in a breakout.

Tea tree oil helps zap that bacteria. A study found that tea tree oil was as effective as benzoyl peroxide, according to an Everyday Health article.

You will find effective amounts of Tea Tree Oil In Lycon’s Anti Bump Foaming Gel, ($13.95) a great retail product for you to keep on the shelves for your clients. After the shower, your clients may want an everyday moisturizer that helps fight inflammation while soothing the skin. We recommend Mancine Tea Tree Body Lotion and Lycon Tea Tree Soothe Lotion.

You will also find Tea Tree Oil in several post wax treatments such as Lycon Perfect Finish ($17.95)  and Harley After Care Waxing Oil ($13.95) Mancine Ingrown Zone ($9.95.)

Chamomile oil

Lycon Soothing Cream

Chamomile is  more than a tea that soothes your little one’s upset tummy, or encourages relaxation and sleep. The anti-inflammatory and antiseptic properties helps prevent irritation from wax treatments. This oil is added to waxes to provide that calming touch for clients prone to redness or skin irritation. Try Lycon Soothing Cream ($17.95) with Chamomile, Rose and Shea Butter for a soothing experience!

 

Rosehip oil

Vitamin A is necessary and helpful in rejuvenating skin cells. Age spots, scars and stretch marks can be lessened by using a retinol (containing vitamin A) based product. An easy way to help overall skin condition is to use a bodywash or body lotion with Rosehip oil, which is naturally rich in in Vitamin A.

Olive and Avocado oils

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Here is a tip from our friends at Everyday Health- Got thin or brittle nails? Use a little olive or avocado oil on them before bed. The oils will soak in overnight and nourish with good-for-you fatty acids. Or, you might like to keep ‘on hand’ (excuse the pun,) our  Renew and Repair Cuticle Oil by en Vogue. A blend of sunflower, grape seed, jojoba and Vitamin E oils along with essential oils of bergamot, black pepper, Roman chamomile, eucalyptus and lavender. ($2.95 for 3ml. Larger sizes available.) Send some home with your client as a little gift- a sure way to increase repeat customers!

Additionally, rich oils like avacado and olive are used to re-condition skin after a waxing treatment. Since waxing removes all the surface oils and exfoliates the skin, moisture needs to be replenished afterwards.  Mancine Olive Oil Strip or Hard Wax contains olive oil to soothe and replenish the skin. These waxes are especially perfect for sensitive areas.

Shopping tips

You can share this helpful tip with your clients- a product advertised as “natural’ or claiming to have certain natural ingredients, may contain too little of the substance listed to be fully effective. Many over-the-counter products that claim to contain Vitamin C or E will not have a high enough concentration of these antioxidants to prove effective at reducing wrinkles or sagging skin. For the best results, look for products that a dermatologist carries or recommends as effective.

Shop with Vogue Beauty for professional products designed to help your business thrive!

 

 

 

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Putting Your Best Foot Forward – A Word About Pedicures And Other Fancy Footwork!

Client feet for pedicures tipss on Vogue Beauty Blog

Clients who come in for pedicures carry the stress of their everyday lives on their feet.

Sure, they come for a pedicure because want to have great looking feet and take a load off for a while. The ultimate goal for you though is to make their feet feel good, not just look prettier. How can you help relieve some of the tension carried in these hard working companions?

Value added services – foot massage

Have you added foot massage to all of your pedicure services? A great marketing strategy is to is to add foot massage as a freebie to all of your pedicure services for one week. Mention to your clients that they are receiving an enhanced service that is normally available with an upgraded pedicure. On their next visit, they can upgrade their service to include the massage.

Or better yet, add foot massage as an added service to every pedicure- and watch the repeat clients line up at your door! Enhancing your pedicure service with the ‘extras’ a client doesn’t even know they want, will keep them coming back for more.

10 Steps to the perfect foot massage

Become an expert in foot massage with these pointers. Make the cares of the day melt away in 10 steps:

Step 1. Grasp the leg just above the ankle and take the weight of the leg in your hands. Stroke the leg downwards towards the ankle.

Step 2. With your other hand, sweep the instep, from the heel to the ball of the foot, while balancing your hand with your thumb on top of the foot.

Step 3. Gently rotate the ankle for the client.

Step 4. While still supporting the foot with one hand, use your thumb and index finger to gently move each of the toe joints, focusing on the ball of the joint.

Step 5. Sweep each toe between your finger and thumb with a refreshing circular massage. End with a gently pinching motion for increasing blood flow.

Step 6. Back to the foot- supporting the foot with both hands, use thumbs on top of the foot to massage small circles from the base of the toes to the ankle. Repeat.

Step 7. Bottoms of the feet- remember that your client may have some sensitive zones and sore areas here. Use a firm touch, but don’t dig your thumbs into any area. Grasping the foot with your fingers on top, thumbs on bottom, stroke the foot upward from the heel to the toes. repeat 5 to 7 times.

Step 8. Now start at the toes, knead your thumbs slowly into the foot, down to the heel, using circular motions.

Step 9. Quickly repeat step 7, going back upwards towards the toes.

Massage tequniques for pedicures - Vogue Beauty Blog

Step 10. Finish the massage with a Pac-Man move- thumbs on bottom, fingers on top sweep the foot from the instep to the toes 5 times. End with a slight pinch on each of the toes to increase circulation.

 

 

 

 

Top products for your pedicure business, and the reasons to use them:

Use a natural pumice stone on dry skin over callused spots. Next, massage on a thick exfoliating scrub, to gently remove any remaining dead skin. Rinse with warm water. If you notice any areas that need more attention, carefully use a foot file on wet skin. Once the area has been trimmed, polish the skin in a circular motion with the buffer side of the file.

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renew-and-repair-cuticle-oil-by-en-Vogue

Give attention to the cuticles. Remember, a healthy cuticle is a buffer from bacteria and infection, so we want to do all we can to maintain cuticle health. The toes can accumulate a lot of dead skin around the cuticles. Massage in some cuticle oil to soften the skin and exfoliate the accumulations. Then use a cuticle pusher to gently push back the cuticles as needed.

Trim nails as needed, cutting in a straight line even with the top of the toe. Use a fine grit file to round the corners.

Wipe the nail as the first step in preparing to polish.

Always use a base coat like our Lac It Base Coat for strength and polish adhesion.

Seal with a top coat after applying polish.

 

See the new Lac it Colors for 2017!

lac It Colors for 2017 by en Vogue

*Vogue Beauty is NOT an official distributor of en Vogue products.

Shop for all your pedicure supplies at Vogue Beauty!

 

 

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How To Grow Long Nails Fast

Vogue Beauty Blog - how to grow long nails

 

 How can you grow long nails that are strong and beautiful? This is a popular question. Many clients ask how they can get their nails to grow, and we have some practical tips for you to pass along when you are asked that question.

  • Stop biting! Biting nails can be a bad habit, or a sign of stress and anxiety. Sometimes nothing can be done about the stress, but how a person copes with it can be modified.

Recommend trying a replacement habit instead of nail biting, such as taking a drink of water every time a finger ends up in the mouth. This replacement exercise will encourage a good habit too!

Nail fungus can be wiped out with regular applications of Thymol. There are also effective home remedies, such as using a menthol vapor cream, soaking in apple cider vinegar and other treatments that have seen results.

  • Use a top coat as a strengthening agent while growing out long nails. There will be less chance of a tear, peeling or breakage if there is this extra layer of protection.

  • Give loving attention to cuticles. this part of the nail is vital in keeping out fungus and protecting the edges of the nails. Use an intensive moisture treatment like a few drops of olive oil, massaged into the cuticles, once a week

    Protect hands- When using any kind of cleaning product or if the hands will be in water for an extended period, be sure to wear gloves. When long nails are softened by water or chemicals, they are the most vulnerable to hairline fractures and tears.

 

Vogue Beauty carries everything you need for manicure and pedicure services.

Shop all Gel and Acrylic Products                              Shop all mani/pedi products

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Manicure tips that will gain repeat clients

manicure tips

Admittedly, it can be difficult to compete against the corner nail salon with the $10 manicure. How can we encourage clients to give up that cheap mani and pay more for our services? The answer- provide exceptional services that pamper the client and you will gain their loyalty.

7 manicure tips that will set you apart from the average nail salon:

Offer ring cleaning along with the hand treatment. Soak the jewelry in the same bowl as the hand soak throughout the manicure. Allow the client to buff dry with a towel when the service is complete.

  • Add aromatherapy oils to the hand soak- refresh and revitalize with lavender, citrus or bergamot.

  • Use luxuriant cuticle oil and send your client home with a free sample (more on this below) so they can fall in love with it, and return to purchase more!

  • Make chit chat informative- Educate your clients as to why you perform certain procedures like buffing the nails to increase circulation, filing only the tips, etc. You can also suggest noteworthy tips like this one- According to Prevention magazine, taking Biotin helps prevent breakage and increases the thickness of the nail. (read more>)

  • Use only high quality, no odor products.

  • Always use a high quality top coat, not a thin watery (cheap) one. Top coat is the primary defense against chipping.

  • Use crystal files with superfine grit for a chip-free nail edge.

 

Promoting the return manicure

Why should the client come back? If you were in their shoes, what would it take to get you to return? Most of us need incentive, good value and convenience. So, reward your most faithful clients! Use a punch card that gives a free manicure for every 10 purchased, or pre-sell gift cards with the promotion built in. Gift cards are instant revenue for you, and assure repeat customers. Encourage the client to bring a friend with them next time!

When your client brings in a friend, give them an extra punch or a small thank you gift. Cuticle oil, hand lotions and essential oils are the perfect thank you!

Remember, if you give a sample of a product that you carry retail, you will increase your retail sales on the return.

How to make economical (and adorable) give-aways for the manicure client

Your investment is a full sized product that you retail and some cute sample bottles. Decorate with a simple ribbon tie and a business card.

  1. Make your 1-2 oz samples from the full sized product that you retail.

  2. Attach your business card instead of a label so the client can keep it on their fridge. Add the product name to the back of the card.

  3. When the client returns, they have the card as a reminder to buy their own full sized product!

Now, shop for some of our top nail products>>>    Or, shop all products on Vogue Beauty >>>

 

 

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Welcome to Vogue Beauty Blog!

Behind the scenes at Vogue Beauty:

In future posts,Vogue Beauty Blog hopes to bring you information that is educational and useful to your professional salon and spa business. Stay tuned for interesting articles on healthy nails and tidbits on health and weight loss that you can share with your clients, as well as beneficial product reviews. But right now, it is time to introduce ourselves!

Since 2000, Brenda Klassen has operated Vogue International Beauty Distributors, with its website, www.voguebeauty.net. She is skilled and educated as an Esthetician, Skin Care Specialist and Nail Technician, and holds a teaching certificate in these fields. You can depend on her advice and product recommendations found on the website.

What we do:

We know that as a professional salon owner or technician you need products that will make your business stand out, have a professional yet simple, streamlined application, and offer both quality and value. Therefore, Vogue Beauty offers over 40 product lines and is continually growing.
What we offer you:

Vogue Beauty provides the highest quality products with exceptional service. The items we feature on the website give you high quality, tried and tested products chosen specifically with you in mind.

For example, Vogue Beauty has partnered with Natural Factors, to bring you selected products and supplements that nourish your health and promote nail growth, strength and condition of your scalp and hair, and support healthy weight loss.

Thank you for taking the time to get to know us! Check back frequently for new articles and make sure to bookmark Vogue Beauty so you can keep up to date on the latest items and sales.

We value your support and opinions; please feel free to share them below, or on our Facebook page!